FCA and ASA partner with Love Islander to educate fin-fluencers

FCA and ASA have teamed up with former Love Island contestant Sharon Gaffka to help educate fin-fluencers about the risks of promoting financial products. The regulators have previously issued warnings to fin-fluencers and the firms who use them, after several unapproved and misleading financial promotions hit the markets. They will also be providing all social media influencers and their agents with clear information about what could be illegal, with the help of an infographic to show influencers what they should check before they accept brand deals for financial products and services. The infographic includes a checklist for influencers and questions they should ask.

Emma Radmore